The Trifecta story began long before the partnership was officially formed. After working with high-grading Red Wagyu since 2011, the search began for Simmental cattle that could match that same level of carcass quality and Prime-grading ability. With careful study of the data and attention to breed-leading EPDs, it became clear that there were Simmentals capable of achieving that standard — they just needed a program dedicated to unlocking that potential.
That vision led to the creation of Trifecta Cattle Co. in 2020, founded by Cody Kenyon of Clear Lake, South Dakota, Tom Marty of Pelican Rapids, Minnesota, and Jim Nickeson of Flandreau, South Dakota. Drawing from years of experience with genetics, records, and commercial performance, the team blended their strengths to launch a program focused on Prime-grading Simmentals built for long-term industry success. And with that,
The Trifecta story began long before the partnership was officially formed. After working with high-grading Red Wagyu since 2011, the search began for Simmental cattle that could match that same level of carcass quality and Prime-grading ability. With careful study of the data and attention to breed-leading EPDs, it became clear that there were Simmentals capable of achieving that standard — they just needed a program dedicated to unlocking that potential.
That vision led to the creation of Trifecta Cattle Co. in 2020, founded by Cody Kenyon of Clear Lake, South Dakota, Tom Marty of Pelican Rapids, Minnesota, and Jim Nickeson of Flandreau, South Dakota. Drawing from years of experience with genetics, records, and commercial performance, the team blended their strengths to launch a program focused on Prime-grading Simmentals built for long-term industry success. And with that,
Today, Trifecta raises Simmental cattle with a clear purpose: functional structure, strong maternal traits, calm temperaments, balanced numbers, and the kind of carcass performance that pays in real-world conditions. The herd is raised through Cody and Tom’s family operations, where the cattle are handled daily and developed in environments that prioritize docility, soundness, and practical performance.
What began as three individuals with a shared passion for better beef has grown into a unified brand known for intentional matings, disciplined selection, and a commitment to producing cattle that excel both in phenotype and on the grid. Trifecta Cattle Co. continues to evolve with a simple focus: raising Simmental genetics that deliver predictable results and move the industry forward.
Today, Trifecta raises Simmental cattle with a clear purpose: functional structure, strong maternal traits, calm temperaments, balanced numbers, and the kind of carcass performance that pays in real-world conditions. The herd is raised through Cody and Tom’s family operations, where the cattle are handled daily and developed in environments that prioritize docility, soundness, and practical performance.
What began as three individuals with a shared passion for better beef has grown into a unified brand known for intentional matings, disciplined selection, and a commitment to producing cattle that excel both in phenotype and on the grid. Trifecta Cattle Co. continues to evolve with a simple focus:
raising Simmental genetics that deliver predictable results and move the industry forward.